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The F Word You Can’t Avoid in Business

The F Word You Can’t Avoid in Business

A couple of weeks ago, we started a weekly Live video over on instagram called Weekly Wine Down where we answer all your biz and brand questions while - you guessed it - winding down over a glass of vino! And last week a very interesting question came up about the F...

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6 ways to keep your website appealing

6 ways to keep your website appealing

Did you know that it only takes the average person 3 second to decide whether they are going to engage with your website? So you need to make a great impression - and fast!   Here at Kady Creative, we create beautiful and strategic websites for our clients daily....

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6 ways to keep your website appealing

How to beat brand comparison ??

Comparisonitis (n) Comparing all of your flaws to everyone else’s best bits in order to make yourself feel completely and utterly sh*t.   Yup, we’ve all had it at one point or another! And it is the worst feeling. Not only does it make us feel crap – it is also a...

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How to choose the perfect colour palette for your brand ??

How to choose the perfect colour palette for your brand ??

A couple of weeks ago, I dug out my trainers and gave City2Surf a red hot crack!  I’m not a runner by any means so I found I was relying on the adrenaline and surroundings to keep me on track and distract me from counting down the minutes left to run. Even though...

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Behind the scenes of the branding process ⚡️

Behind the scenes of the branding process ⚡️

When I first started my property journey, I was asking everyone and anyone about their experience with property and investing. I remember one morning, a friend started telling me that he had two investment properties which were purchased with an interest only mortgage...

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5 steps to build your personal brand

5 steps to build your personal brand

This year, I’ve been trying to become a more conscious consumer and try to only spend within my means (imagine that!) After a big year last year getting married and with the hopes of buying our first home this year, I’m on a bit of a budget.This means taking a break...

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6 steps to grow your personal brand on instagram

6 steps to grow your personal brand on instagram

You know that feeling of familiarity when you mess up, but painfully realise you have been here before (more than once)? This was me all of last week. Run down, a bit burnt out and wondering how I’ve managed to end up feeling like this. What’s ironic about the...

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How to make your brand message more memorable

How to make your brand message more memorable

I've a funny feeling that if you're subscribed to this list you're probably pretty interested in growing your brand and love learning and self-development. Chances are you've spent some time thinking about your goals and even writing them down to stay on track.Words...

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What I learned from my very first online program

What I learned from my very first online program

Who would have thought launching a online program could distract you so much you forget to breathe! “Ok now breathe into my hand”, my chiropractor said placing his hand on my stomach. “Hmm nope you’re still not doing it, try again” As it turns out, my body had...

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How to stand out in a busy niche

How to stand out in a busy niche

So what is it that makes a brand stand out? Let's say you are a hairdresser, your going to need an extra element than 'just being a hairdresser' to stand out. You see, anybody can cut hair. Some are better than others. But the fact that you can cut hair is certainly...

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MINI MASTERCLASS: Easily record professional videos (part 3)

MINI MASTERCLASS: Easily record professional videos (part 3)

Last week we covered: How to use video for your brand and What the heck do you say on video?! This week it’s all about simple ways to record and edit. First up, we’ve got How to easily record professional videos. In this video, I walk you though the exact tools and...

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MINI MASTERCLASS: Go from Zero to Video Hero! (part 1)

MINI MASTERCLASS: Go from Zero to Video Hero! (part 1)

“How do you add a background onto IG videos?” “How do I add subtitles over my video file?” “I’m a pretty confident person, but as soon as I see that little black lens, I panic. Help!” These are just a few of the questions I get asked every single week on instagram!...

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The key elements every website should have

The key elements every website should have

A couple of years ago, I was on a huge health kick after reading The Beauty Detox Solution by Kimberly Snyder (if you’re into nutrition, it is a must read!) Anywho, one day I was busy cooking all weekend making dinners and treats to keep me going through the week...

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What I learned from my very first online program

What I learned from my very first online program

Who would have thought launching a online program could distract you so much you forget to breathe! “Ok now breathe into my hand”, my chiropractor said placing his hand on my stomach. “Hmm nope you’re still not doing it, try again” As it turns out, my body had...

read more
3 tips to make your content more shareable

3 tips to make your content more shareable

You know that feeling you get when you’re in a big group of people and you suddenly realise someones got snacks? Your ears perk up and you suddenly start glancing around the room desperately hoping it will make its way around to you.. Just me?! Said snack-lady is...

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MINI MASTERCLASS: Easily record professional videos (part 3)

MINI MASTERCLASS: Easily record professional videos (part 3)

Last week we covered: How to use video for your brand and What the heck do you say on video?! This week it’s all about simple ways to record and edit. First up, we’ve got How to easily record professional videos. In this video, I walk you though the exact tools and...

read more
MINI MASTERCLASS: Go from Zero to Video Hero! (part 1)

MINI MASTERCLASS: Go from Zero to Video Hero! (part 1)

“How do you add a background onto IG videos?” “How do I add subtitles over my video file?” “I’m a pretty confident person, but as soon as I see that little black lens, I panic. Help!” These are just a few of the questions I get asked every single week on instagram!...

read more
Find more of the RIGHT clients with Scott Bywater

Find more of the RIGHT clients with Scott Bywater

  When I first moved to Sydney 6 years ago, I had no understanding of nutrition whatsoever. I was one of those annoying people growing up with a fast metabolism and so ate all sorts of junk and it never really affected me. Fast forward a few years and a move to...

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Mid year round-up: Things + tools I’m loving!

Mid year round-up: Things + tools I’m loving!

Using video I know I’ve just done a whole mini masterclass about this but looking back to just 6 months ago, I had never done one single video. In fact, I was absolutely petrified about the idea of it. So if I could go back, I’d probably give myself a loving...

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How to easily narrow down your target audience

How to easily narrow down your target audience

I know you’ve heard this time and time again: you need to have a niche and know who your ICA is (that’s your ideal customer avatar, for anyone new to this game). We’ve all heard about it, but let’s be honest here. Nobody actually WANTS to spend their afternoon...

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What I learned from my very first online program

What I learned from my very first online program

Who would have thought launching a online program could distract you so much you forget to breathe! “Ok now breathe into my hand”, my chiropractor said placing his hand on my stomach. “Hmm nope you’re still not doing it, try again” As it turns out, my body had...

read more
How to overcome the fear of showing up online

How to overcome the fear of showing up online

Do you ever feel like you need to overcome fear of showing up online so you can grow your business? I knew something was up when I burst into tears just practicing my speech in front of my own husband. I was paralysed with fear about public speaking at my book launch....

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WATCH

How To Market On LinkedIn

What Not To Do On Instagram

Find Your Point Of Difference

How To Sell On Social Media

How to protect your brand with Hazel McDwyer ??

How to protect your brand with Hazel McDwyer ??

In the past few months, Niall and I have entered the big bad world of property as we have been searching for our first home together. Every week, I put together a spreadsheet (OCD, I know!) of all the places on our list and a schedule for the back-to-back viewings we...

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4 ways to stay creative and inspired in your business ✨

4 ways to stay creative and inspired in your business ✨

Over the past couple of years in my business, I have tried everything you can imagine to stay creative and in flow. From batching content creation to organising my calendar into different categories to experimenting with meditation at different times of the day. And...

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3 tips to make your content more shareable

3 tips to make your content more shareable

You know that feeling you get when you’re in a big group of people and you suddenly realise someones got snacks? Your ears perk up and you suddenly start glancing around the room desperately hoping it will make its way around to you.. Just me?! Said snack-lady is...

read more
Find more of the RIGHT clients with Scott Bywater

Find more of the RIGHT clients with Scott Bywater

  When I first moved to Sydney 6 years ago, I had no understanding of nutrition whatsoever. I was one of those annoying people growing up with a fast metabolism and so ate all sorts of junk and it never really affected me. Fast forward a few years and a move to...

read more
Logo and brand – what’s the difference?

Logo and brand – what’s the difference?

The short answer is, Yes. But, let’s take a moment to clear up the confusion and explain why. Your logo is the face of your company. A consistent visual identity that allows others to identify your business. Your logo should be visually represented across everything...

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A peek into my brand strategy for 2019

A peek into my brand strategy for 2019

If you’ve ever been the type to watch a magic trick and immediately need to understand how it was done this brand strategy post is especially for you! Last week, we took a look at how to choose your brand strategy and align it to your perfect client. But if you...

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How to choose the best brand strategy for your business

How to choose the best brand strategy for your business

So what could brand strategy and packing have in common? As I sat on top of my suitcase this morning and squeezed it closed with every ounce of strength I had, I started to wish I had put a little bit more thought into the necessity of 5 pairs of shoes being carted...

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The step by step formula for a bestselling ebook

The step by step formula for a bestselling ebook

Let’s be real. Trying to figure out how to create your own bestselling eBook can be more overwhelming than deciding where to start at a hotel breakfast buffet. Lucky for you, the team at Kady Creative have developed a step-by-step, insider’s guide to...

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Tara Castellan: Interview with Kady Creative

Tara Castellan: Interview with Kady Creative

It was an absolute pleasure being interviewed by Tara Castellan in Edit Wear Love: Interview with Kady Creative. Thank you so much for having me Tara!     "I met Kady about a year ago when I was searching for someone to help me with my branding +...

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Create a brand moodboard that perfectly reflects your vibe

Create a brand moodboard that perfectly reflects your vibe

Who doesn’t love a great brand moodboard? I know I’m biased, but there is nothing better than a dreamy moodboard that shows your exact vibe. Moodboards may seem trivial, but in reality, they are extremely useful when starting any new branding project. If you spend...

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Q+A: How do I Create a Favicon for my website?

Q+A: How do I Create a Favicon for my website?

Kate asks, “How do I create a Favicon and add it to my website?” A favicon is an icon that you use in the top left corner of your website. It sits in the left corner of the area your domain is located. It is one of those small details that can really set you...

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Lonely Website? Attract Website Visitors and Keep Them!

Lonely Website? Attract Website Visitors and Keep Them!

Does your heart sink every week when you check your google analytics only to see measly results? It's so easy to get disheartened by this and feel like nobody likes your work or posts. Truth is, usually it's just the ego that makes us feel this way. The bruised ego...

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Beautiful Website Created in 6 Easy Steps

Beautiful Website Created in 6 Easy Steps

A beautiful website is key to having a successful online business. Just because you are staring up and on a budget does not mean the aesthetic of your site has to suffer! Luckily, there have been so many design advancements that most of the hard work has already been...

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Q+A: SEO Basics with Google My Business

Q+A: SEO Basics with Google My Business

We have been getting a lot of questions lately about SEO best practices that we have decided to start a Q+A with you guys about everything business related! Yep, thats right, you can now ask us about anything under the sun! Just pop a comment below with all for your...

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The Great About Us Page Lie You Must Fot Fall For

The Great About Us Page Lie You Must Fot Fall For

The About Us page of your website hides a lie that many businesses fall for without realising it. The About Us Page lie is that it should be full of what the name suggests: content about you and your business. But that’s not what your About Us page is really for....

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6 steps to grow your personal brand on instagram

6 steps to grow your personal brand on instagram

You know that feeling of familiarity when you mess up, but painfully realise you have been here before (more than once)? This was me all of last week. Run down, a bit burnt out and wondering how I’ve managed to end up feeling like this. What’s ironic about the...

read more
All You Ever Need to Know to Nail the Game

All You Ever Need to Know to Nail the Game

With so much confusion as to how to maximise results with instagram, we have put together this thorough instagram guide just for you! With over 600 million active instagram users worldwide, you’re going to need a pretty strong strategy to stand out from the pack. Gone...

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How to Create an Instagram Strategy for Your Brand

How to Create an Instagram Strategy for Your Brand

You’re probably thinking, Instagram….why would you need a strategy for that? Well, what if I told you that it is a powerful marketing tool, and having an instagram strategy in place will SAVE you hours of time and help your business? Having no instagram strategy...

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Instagram Content Inspo: 3 Types of Posts that WORK

Instagram Content Inspo: 3 Types of Posts that WORK

Welcome to Instagram Content 101. You know those drool-worthy insta accounts? The ones you find, follow and stalk IMMEDIATELY - let’s make you one of those! Having beautiful instagram content is easy when you set aside some time to create, collect and schedule images...

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How to stand out in a busy niche

How to stand out in a busy niche

So what is it that makes a brand stand out? Let's say you are a hairdresser, your going to need an extra element than 'just being a hairdresser' to stand out. You see, anybody can cut hair. Some are better than others. But the fact that you can cut hair is certainly...

read more
The secrets to a killer brand strategy from UCLA

The secrets to a killer brand strategy from UCLA

You may be wondering what exactly strategy even means, not to mention brand strategy! According to Professor Ian Larkin of UCLA, strategy is “the bridge between vision and results” and at its very essence, strategy is “the activities you engage in”. I...

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A peek into my brand strategy for 2019

A peek into my brand strategy for 2019

If you’ve ever been the type to watch a magic trick and immediately need to understand how it was done this brand strategy post is especially for you! Last week, we took a look at how to choose your brand strategy and align it to your perfect client. But if you...

read more
How to choose the best brand strategy for your business

How to choose the best brand strategy for your business

So what could brand strategy and packing have in common? As I sat on top of my suitcase this morning and squeezed it closed with every ounce of strength I had, I started to wish I had put a little bit more thought into the necessity of 5 pairs of shoes being carted...

read more

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