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5 Tips to Identify Your Brand Values

5 Tips to Identify Your Brand Values

I recently did a personal development retreat in Byron Bay after hearing Blake Mycoskie of TOMS Shoes rave about it on the Tim Ferris podcast - and it more than lived up to the hype! Do you ever do something that completely shifts your perspective? So much so that...

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Get Your Brand Noticed – PR101

Get Your Brand Noticed – PR101

A couple of months ago my husband and I jumped on the lockdown puppy bandwagon and added the most adorable french bulldog, Iggy, to the family. I may be biased but she is the cutest puppy around - and the cheekiest too. She will run in the opposite direction when...

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6 ways to keep your website appealing

6 ways to keep your website appealing

Did you know that it only takes the average person 3 second to decide whether they are going to engage with your website? So you need to make a great impression - and fast!   Here at Kady Creative, we create beautiful and strategic websites for our clients daily....

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6 ways to keep your website appealing

How to beat brand comparison ??

Comparisonitis (n) Comparing all of your flaws to everyone else’s best bits in order to make yourself feel completely and utterly sh*t.   Yup, we’ve all had it at one point or another! And it is the worst feeling. Not only does it make us feel crap – it is also a...

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How to choose the perfect colour palette for your brand ??

How to choose the perfect colour palette for your brand ??

A couple of weeks ago, I dug out my trainers and gave City2Surf a red hot crack!  I’m not a runner by any means so I found I was relying on the adrenaline and surroundings to keep me on track and distract me from counting down the minutes left to run. Even though...

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Behind the scenes of the branding process ⚡️

Behind the scenes of the branding process ⚡️

When I first started my property journey, I was asking everyone and anyone about their experience with property and investing. I remember one morning, a friend started telling me that he had two investment properties which were purchased with an interest only mortgage...

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What I learned from my very first online program

What I learned from my very first online program

Who would have thought launching a online program could distract you so much you forget to breathe! “Ok now breathe into my hand”, my chiropractor said placing his hand on my stomach. “Hmm nope you’re still not doing it, try again” As it turns out, my body had...

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How to stand out in a busy niche

How to stand out in a busy niche

So what is it that makes a brand stand out? Let's say you are a hairdresser, your going to need an extra element than 'just being a hairdresser' to stand out. You see, anybody can cut hair. Some are better than others. But the fact that you can cut hair is certainly...

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Logo and brand – what’s the difference?

Logo and brand – what’s the difference?

The short answer is, Yes. But, let’s take a moment to clear up the confusion and explain why. Your logo is the face of your company. A consistent visual identity that allows others to identify your business. Your logo should be visually represented across everything...

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A peek into my brand strategy for 2019

A peek into my brand strategy for 2019

If you’ve ever been the type to watch a magic trick and immediately need to understand how it was done this brand strategy post is especially for you! Last week, we took a look at how to choose your brand strategy and align it to your perfect client. But if you...

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How to choose the best brand strategy for your business

How to choose the best brand strategy for your business

So what could brand strategy and packing have in common? As I sat on top of my suitcase this morning and squeezed it closed with every ounce of strength I had, I started to wish I had put a little bit more thought into the necessity of 5 pairs of shoes being carted...

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The step by step formula for a bestselling ebook

The step by step formula for a bestselling ebook

Let’s be real. Trying to figure out how to create your own bestselling eBook can be more overwhelming than deciding where to start at a hotel breakfast buffet. Lucky for you, the team at Kady Creative have developed a step-by-step, insider’s guide to...

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Q+A: SEO Basics with Google My Business

Q+A: SEO Basics with Google My Business

We have been getting a lot of questions lately about SEO best practices that we have decided to start a Q+A with you guys about everything business related! Yep, thats right, you can now ask us about anything under the sun! Just pop a comment below with all for your...

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The Great About Us Page Lie You Must Fot Fall For

The Great About Us Page Lie You Must Fot Fall For

The About Us page of your website hides a lie that many businesses fall for without realising it. The About Us Page lie is that it should be full of what the name suggests: content about you and your business. But that’s not what your About Us page is really for....

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Instagram Content Inspo: 3 Types of Posts that WORK

Instagram Content Inspo: 3 Types of Posts that WORK

Welcome to Instagram Content 101. You know those drool-worthy insta accounts? The ones you find, follow and stalk IMMEDIATELY - let’s make you one of those! Having beautiful instagram content is easy when you set aside some time to create, collect and schedule images...

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How to overcome the fear of showing up online

How to overcome the fear of showing up online

Do you ever feel like you need to overcome fear of showing up online so you can grow your business? I knew something was up when I burst into tears just practicing my speech in front of my own husband. I was paralysed with fear about public speaking at my book launch....

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How to stand out in a busy niche

How to stand out in a busy niche

So what is it that makes a brand stand out? Let's say you are a hairdresser, your going to need an extra element than 'just being a hairdresser' to stand out. You see, anybody can cut hair. Some are better than others. But the fact that you can cut hair is certainly...

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The secrets to a killer brand strategy from UCLA

The secrets to a killer brand strategy from UCLA

You may be wondering what exactly strategy even means, not to mention brand strategy! According to Professor Ian Larkin of UCLA, strategy is “the bridge between vision and results” and at its very essence, strategy is “the activities you engage in”. I...

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A peek into my brand strategy for 2019

A peek into my brand strategy for 2019

If you’ve ever been the type to watch a magic trick and immediately need to understand how it was done this brand strategy post is especially for you! Last week, we took a look at how to choose your brand strategy and align it to your perfect client. But if you...

read more
How to choose the best brand strategy for your business

How to choose the best brand strategy for your business

So what could brand strategy and packing have in common? As I sat on top of my suitcase this morning and squeezed it closed with every ounce of strength I had, I started to wish I had put a little bit more thought into the necessity of 5 pairs of shoes being carted...

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WATCH

How To Market On LinkedIn

What Not To Do On Instagram

Find Your Point Of Difference

How To Sell On Social Media

How to protect your brand with Hazel McDwyer ??

How to protect your brand with Hazel McDwyer ??

In the past few months, Niall and I have entered the big bad world of property as we have been searching for our first home together. Every week, I put together a spreadsheet (OCD, I know!) of all the places on our list and a schedule for the back-to-back viewings we...

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4 ways to stay creative and inspired in your business ✨

4 ways to stay creative and inspired in your business ✨

Over the past couple of years in my business, I have tried everything you can imagine to stay creative and in flow. From batching content creation to organising my calendar into different categories to experimenting with meditation at different times of the day. And...

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3 tips to make your content more shareable

3 tips to make your content more shareable

You know that feeling you get when you’re in a big group of people and you suddenly realise someones got snacks? Your ears perk up and you suddenly start glancing around the room desperately hoping it will make its way around to you.. Just me?! Said snack-lady is...

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Find more of the RIGHT clients with Scott Bywater

Find more of the RIGHT clients with Scott Bywater

  When I first moved to Sydney 6 years ago, I had no understanding of nutrition whatsoever. I was one of those annoying people growing up with a fast metabolism and so ate all sorts of junk and it never really affected me. Fast forward a few years and a move to...

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Tara Castellan: Interview with Kady Creative

Tara Castellan: Interview with Kady Creative

It was an absolute pleasure being interviewed by Tara Castellan in Edit Wear Love: Interview with Kady Creative. Thank you so much for having me Tara!     "I met Kady about a year ago when I was searching for someone to help me with my branding +...

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Create a brand moodboard that perfectly reflects your vibe

Create a brand moodboard that perfectly reflects your vibe

Who doesn’t love a great brand moodboard? I know I’m biased, but there is nothing better than a dreamy moodboard that shows your exact vibe. Moodboards may seem trivial, but in reality, they are extremely useful when starting any new branding project. If you spend...

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STYLE: 3 wardrobe essentials with Tara Castellan

STYLE: 3 wardrobe essentials with Tara Castellan

This week we have an extra special guest post from our incredibly talented and amazing client Tara Castellan. Tara is a stylist and creative consultant based in Sydney with over 16 years experience in the Australian fashion Industry. She totally gets' how as...

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The industry secrets for creating a bestselling eBook

The industry secrets for creating a bestselling eBook

Many health experts share a common goal; to create an exceptional bestselling ebook they can add to their website that offers practical health advice or nourishing recipes. At Kady Creative, we have worked with some of the health industries leading influencers in...

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Finding an ebook cover designer that gets your brand

Finding an ebook cover designer that gets your brand

I have been a busy bee here at Kady Creative over the past few months. On top of running a design business, I have spent the last 18 months writing, photographing, designing and publishing my first book, Behind the Half Door - Stories of Food and Folk. I wrote this...

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A Defence Of Creative Business Cards

A Defence Of Creative Business Cards

Creative Business cards are a seemingly old-school form of advertising. They’ve been around for decades, and with the rise of the internet you’d think that they wouldn’t be needed anymore, right? Wrong! Creative business cards are a highly valued and respected form of...

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Business hack: Four things I’m loving this month

Business hack: Four things I’m loving this month

I’m a huge fan of a good business hack and if something can save you time / boost your bottom line, sign me up! I always find myself stumbling across awesome resources and tools so I want to share the love and hopefully it will help you too.   Business hack: Etsy...

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creative biz series: Anita Siek, founder of Wordfetti

creative biz series: Anita Siek, founder of Wordfetti

Todays Creative business series interview is with the uber smart and hilarious Anita Siek of Wordfetti. Anita is part of my Owners Collective tribe and is such an inspiration. She started her business Wordfetti (how good is the name alone!) less than a year ago and is...

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The step by step formula for a bestselling ebook

The step by step formula for a bestselling ebook

Let’s be real. Trying to figure out how to create your own bestselling eBook can be more overwhelming than deciding where to start at a hotel breakfast buffet. Lucky for you, the team at Kady Creative have developed a step-by-step, insider’s guide to...

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Creative Biz Series: Jess Rhufus, founder of collabosaurus

Creative Biz Series: Jess Rhufus, founder of collabosaurus

I first met Jess Rhufus, founder of Collabosaurus at the New Beginnings Fair, where she was doing a marketing workshop. Since then, I have been following her journey over on the beautiful Collabosaurus insta feed and listening to her wonderful marketing podcast;...

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Tara Castellan: Interview with Kady Creative

Tara Castellan: Interview with Kady Creative

It was an absolute pleasure being interviewed by Tara Castellan in Edit Wear Love: Interview with Kady Creative. Thank you so much for having me Tara!     "I met Kady about a year ago when I was searching for someone to help me with my branding +...

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